Website Design

Before I started developing websites for clients, I commissioned websites for a number of different organisations. Some commissions went very smoothly (and some didn't...), and this taught me a lot about the importance getting the client's requirements right from the outset. 

If you would like me to do develop a website for you, the first step will be for us to have a conversation about:

  • What do you want  from your website?
  • Who are your audience and what do you want them to do?
  • What will be the content and structure of the site? 
  • What sites do you like / hate in terms of their design and functionality?

(You can read more about specifying website requirements here.)

Arnold & Co

This is a site that I built recently for Arnold & Co, a new business with a heritage barbershop at ground level and a menswear shop on the first floor. I used Shopify because of the significant e-commerce element, whilst selecting a theme that allowed me sufficient content options to tell the 'story' of how the two different elements of the store worked together.

When I am designing websites I use either Squarespace, which I find a more flexible option where design is the key element, or Shopify, if e-commerce is the main driver. (I have in the past also built some sites with Wordpress.)

To give you some idea about pricing, a standard site will cost between £500 - £700, depending on the specification, and an e-commerce site will cost from £1,000 to £1,500. (The main factor that affects the cost of e-commerce sites is the number of products that you want to sell. As I have discovered, there is a big difference in the work required to upload 20 products compared to 200...) In addition to my costs, you will also need to take out a subscription with Squarespace or Shopify to pay for hosting, security updates etc.

I can show you how to update the site yourself which is pretty straightforward. If you are really averse to doing this, we can agree a maintenance contract for which I charge £25 per hour.

The Thinking Edge

"David was extremely thorough in his approach to understanding my business and what I needed from a website. He was responsive to requests, while also offering useful suggestions, he delivered on schedule and was a pleasure to work with."

Caroline Fanshawe


I have developed and written website and marketing copy for organisations ranging from a (very formal) City of London Livery Company to a clothing company specialising in high quality raw denim jeans.

Whatever the sector you work in, if you would like me to write some copy for you, my first steps will be to make sure that I understand: 

  • the purpose and culture of your organisation
  • the groups who make up your target audience

Once I have this information, I can then develop a list of key messages and also some copy guidelines and vocabulary that will help me to tell your story in a tone that 'sounds like you' and connects with the people that you are wanting to reach. 

Depending on the nature and scope of the work required we can work on a fixed price basis or on a daily rate if that seems a more sensible option. 

Forge Denim

“When we were launching Forge Denim, David played a key role in helping us develop and tell our story to potential customers. He really captured what we are about - he is efficient, reliable and easy to work with and we would definitely recommend him.”

Alex Mir